Frank performance
Calls, clicks, reviews, and local demand.
Flagship performance view for Frank Procopio’s Naples and Central New York Google profile work.
Frank snapshot
Latest verified performance snapshot
Source: Google profile performance snapshot · Current 30 days vs previous 30 days · Profiles: Frank Naples and Frank CNY.
Recovery plan
What we change now
1. Better topics
Frank-requested listings, Zillow/Micron, inspection, hurricane, Golden Gate Estates, and HOA/no-HOA topics outrank generic filler.
2. Stronger CTAs
CALL becomes the default when the goal is lead intent. LEARN_MORE is only used for exact matching pages.
3. Proof-heavy posts
Listings, solds, reviews, photos, and verified market facts carry the next cycle.
Profile table
Month-over-month
| Profile | Website clicks | Calls | Search visibility | Review proof | Action |
|---|---|---|---|---|---|
| Frank Naples | 23 ▼ 27 | 2 ▼ 5 | 620 ▼ 1,124 | Count omitted until verified | Shift to seller intent, proof, and exact pages. |
| Frank CNY | 16 ▼ 17 | 2 flat | 431 ▼ 440 | 192 reviews · 4.9 rating | Use Zillow/Micron/property proof with verified claims. |
Bottom line
Frank is the model.
This flagship stays clean enough for the operations team to maintain: verified source language, honest KPI movement, review proof only where confirmed, and account-level pages that can be cloned for future clients.